But in terms of engaging with fans, size may not be everything. The company has seen its financial performance and global presence growing in the recent years. Nike vs Adidas - Financial Analysis 1. Adidas vs. Nike. Nike vs. Adidas Sportswear companies like Nike and Adidas, have made many products throughout the world that are very popular and continue to grow in their reputations of being the top two leading companies in the sports industry. Adidas, Nike, and Under Armour are competitors in the lucrative market for athletic wear. The sports shoe industry has grown highly competitive with Nike, Adidas and Under Armour leading the game. After a nearly two-year period of blockbuster gains, Adidas appears to be having its own “what goes up must come down” moment. Comparing Nike’s Market Capitalization to that of Adidas, Market Capitalization: Price per share x Shares outstanding as per latest annual filings, Conclusion: Nike has a larger scale and generates more profits, but Adidas is closing the Gap. Nike and Adidas are two of the most popular sports equipment companies in the world. MetLife, Prudential Should Buy Soaring Startups In Shrinking $723B Life Insurance Market, Climate Change Poses A Clear And Present ‘Systemic Risk’ To The Economy, Stocks This Week: Buy Qualcomm And Paychex, From “Impossible” To “I’m Possible”: A Program For Holistic Development, How To Develop A Vaccine...For Your Portfolio, Policy Rx For Recession Aggravates Income Inequality, Trefis Textiles, Apparel and Luxury Good Industry Data. North America and Western Europe are the pair’s two top regions for sales. Nike vs Adidas: The Merchandise Adidas has 2625 products with prices ranging from 899 to 29999, and Nike has 643 products with prices ranging from 1596 to 36500. This growth has been led by the apparel and footwear segment which have continued to achieve robust growth in the last couple of years driven by continued global trends such as increasing penetration of sportswear, rising sports participation rate, and increasing health awareness. Sportswear INDUSTRY Footwear Apparel Hardware 3. As of 2017, the Nike brand held a 21.1 percent share of the U.S. footwear market. Financial Comparison TEAM 7 Josh Militante, Clint Seader, Michelle Lugo, Shamim Imani 2. However, the table below shows that Adidas has 3-6x more reviews on average even though it has one third less inventory. Adidas's motto is 'Impossible is Nothing'. While Adidas’s current collection features sneakers for nearly every sports, the first pair of Adidas … Per Trefis, Nike is likely to report an EPS of $2.98 for the year. What’s behind Trefis? Despite the market dominating presence of Nike, Adidas has been able to … Adidas is a leading brand of sports shoes and apparel. Nike in 2015 won the bid against Adidas and officially became the next exclusive provider of uniforms to the NBA. If you were to look at the books, it would seem that Nike is absolutely crushing Adidas. Sportswear SUPERSTARS Footwear Adidas Divestitures: Rockport TaylorMade Adams Golf Ashworth CCM Hockey 5. Learn More. The Nike vs. adidas War Up until 2015, Nike led with a 86.2 billion market share, a far cry from adidas’ 17.1 billion. Trefis is currently used by hundreds of thousands of investors, company employees, and business professionals. That said, both Adidas and Nike have expanded the scale and scope of their operations over time by adding new brands. Brand Value: Adidas is one of the most valuable brands in sports.According to Forbes, it is ranked at #3 position (Nike at # 1 and ESPN at # 2) with a brand value of $6.8 Billion. The platform uses extensive data to show in a single snapshot what drives the value of a company's business. We will write a custom Case Study on Nike vs. Adidas specifically for you for only $16.05 $11/page. © 2020 Forbes Media LLC. Their inventory and assets/market cap is valued at $86 billion USD. The estimated value of the brand’s top player endorsements at the Championships this year will include France’s Paul Pogba (+€4m), Wales’ Gareth Bale (+€4m) and Germany’s Mesut Özil (+€3m), while Nike’s catalogue of superstars includes the likes of Portugal’s three time Ballon d’Or winner, Cristiano Ronaldo (+€19m), England’s Wayne Rooney (+€3m) and Sweden’s Zlatan Ibrahimović (+€1.5m). Nike and Adidas are two of the largest footwear companies in the world. Not only have Adidas been the number one kit supplier since Euro 96, but they have also been the kit supplier to every winning team (five) since that tournament. 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