RethINK PACKAGING – reconfiguring the packaging system for a circular future

We know today that our linear economic system has reached its limits: Natural resources are sourced under increasing risks, packaging waste is continuously littering our environment, and growing CO2 emissions are driving climate change. The increase in packaging use in the past decades has been a significant contributor to these developments. Based on the conviction that the utility of packaging will remain an essential part of our life, the need to rethink packaging has become more urgent than ever. Moving from a linear to a circular packaging industry can be a solution to preserve the natural environment and mitigate the influence on ecology - a crucial step towards building a cleaner future for next generations. As leading global ink supplier for packaging applications and labels, Siegwerk is strongly committed to take responsibility. The company is committed to play its part in this urgently needed change by driving packaging circularity and setting new packaging standards through innovative ink solutions and new business models following the three most essential levers of a Circular Economy for packaging: reducing, reusing, recycling. This whitepaper provides insights why the change is needed and how creating circularity can help to sustainably shape the future of the packaging industry. It summarizes the essentials from the need to change through the path forward to opportunities already created.